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CI

Life Value Creator The LOTTE CHEMICAL CI values our environment
and is committed to creating a healthy, happy society.

LOTTE GROUP CI

The LOTTE GROUP CI symbolically integrates
the group's brand image and is the representative sign in
all internal and external visual communication.

LOTTE GROUP CI Download

LOTTE CHEMICAL CI

The LOTTE CHEMICAL CI embodies values for humans and our environment.

LOTTE CHEMICAL CI Download LOTTE CHEMICAL CI [horizontal, vertical]
red LOTTE
It shows the consistency of group identity by using Lotte’s own exclusive fonts and colors.
Blue CHEMICAL
LOTTE CHEMICAL Blue represents trust and transparency as a leader among domestic and foreign petrochemical companies, expressing our commitment to growth through vision.
Green Color Line Linked to the Word Mark
The line motif in green expresses LOTTE CHEMICAL’s commitment to environmental stewardship and reflects. our passion to protect our environment through our leading petrochemical technologies.